For women the world over, jewelry is worn not just as accessories, but also to signify meaningful life events. In this regard, breastfeeding one’s baby is definitely an event worth commemorating, for the joy and contentment it brings about to a family. As the winner of the best Personalised Breastmilk Jewelries Award in the BabyTalk & MamaPapa Readers’ Choice Awards 2020, Breast In The Moment has won the hearts of new moms in Malaysia, enthralling them with its exquisite designs and tastefully crafted jewelries, which can be made from their own breast milk.
“I am very honored to receive this award, and am grateful to the organizer for officiating this recognition. This serves as an affirmation for me and my brand, while representing the dedication and glory of our entire team. It also makes us more determined to succeed in our entrepreneurship,” founder Debby Ong shared with BabyTalk recently.
Breast milk souvenirs created by Breast In The Moment (BITM) are far from ordinary jewelry, for they allow moms to immortalise some most precious memories with their baby. “You see, only a breastfeeding mom gets to experience and comprehend what it means to go through this arduous journey of feeding her baby with her own milk. Along with the joys of breastfeeding, there are also countless nights of sleeplessness, trials, pains and tremendous pressure which others just don’t understand,” explained Debby. “We undertake this responsibility out of love, just so our precious one can have the best food in life (breast milk). “This is not just an ordinary event which follows reproduction, but it portrays a great spirit as well. Nothing else can speak more of maternal love than this,” she continued.
As nature would have it however, breast milk ceases to be produced in time, and that cherished event comes to an end. But the memory of it should not, and through beautifully crafted breast milk jewelry from BITM, these moments are preserved, with love, within a tangible object.
Debby has always believed that quality overrides everything, especially when dealing with something as precious as breast milk, to be made into souvenirs. Compared to general breast milk jewelry on the market, the handiwork at BITM is superior to the point of minimizing issues such as bubbles and product tainting. Color and polishing issues are also rare. The production processes include breast milk disinfection, high-temperature sterilization, breast milk preparation, defoaming, compression, molding, demoulding, polishing (including polishing the design surface), sterling silver design, etc. Every step is carried out with care and exquisite handwork, hence the finished products are pristine, and never sloppy. “Mother’s trust us at BITM, and that’s why they feel comfortable in allowing us to handle their breast milk as well as their baby’s umbilical cord and lanugo hair. We’ve also made a promise to take care of after-sales issues,” Debby concluded.
To date, BITM is the breast milk souvenir maker with the best reputation and the highest recommendation rate in major mother groups on social media, and is also highly recommended by mothers’ souvenir manufacturers. Research and development is being carried out currently into developing DIY packs, enabling customers to make these by themselves. “We will provide a simple operation process and breastfeeding mothers themselves can also make them. We also plan to collaborate with baby shops and the confinement centers pertaining to supplying them with beautiful packaging gift boxes, which can be used for full moon gifts.”
