Parents and parents-to-be who are particular about the quality and reputation of products they pick out for their kids would surely know of Bloom & Grow. Founded in 2004, Bloom & Grow came about when a young mom named Alexandra Dickson Leach and her friends ran into obstacles trying to purchase a particular baby product in Hong Kong. Encouraged by friends, she contacted the brand to see if she could be their distributor in Hong Kong, and a quick-growing business was started! Following word of mouth, the company enjoyed continuous success with growing demands for more products.
Before long, they had offices set up in Malaysia and across Southeast Asia, bringing together more brands for distribution, and providing them turnkey market access. The team earned an excellent reputation for expert local knowledge, proving their reliability for brand owners and retailers alike.
“Bloom & Grow celebrates its 17th birthday this year, and we are as proud as ever to represent over 20 outstanding brands and promote over 3,000 products that are as high quality, good-natured and innovative as when they started.” shared Victoria Thomas, the Head Of Marketing at Bloom & Grow Malaysia. “By combining local expert knowledge with an international outlook, we have always had our fingers on the pulse, understanding precisely what resonates with discerning consumers in each market. Our team in Kuala Lumpur works hard to understand what Malaysian parents want, by working closely with partners in retail and experts in various fields,” she continued in earnest.
The quality of products, as echoed by Ms Victoria, is paramount to the success of Bloom & Grow. Hence, it makes perfect sense that the company only works with brands that reflect this same unwavering dedication to quality. “This is why we offer extended warranties, and work hard to educate parents to buy authentic products from our authorized retailers, and to avoid purchasing counterfeit items,” she intuitively shared.
Following their resounding success in bagging a total of five Awards from various categories in the BabyTalk & MamaPapa Readers’ Choice Awards 2020, Ms Victoria exclaimed, “We feel incredibly honored to receive these Awards from BabyTalk & MamaPapa Readers’ Choice Awards 2020. As we ourselves strongly believe in our products and brands, it means so much to receive additional recognition from such a prestigious media channel!”
The Award-winning products (and their respective categories) are as follows:
4moms® rockaRoo® (Baby Seat Bounce & Swing): Sleek, modern and compact (only one-third the size of a traditional baby swing), this bouncy baby seat offers a 3-point safety harness, and a soothing, gliding motion, similar to a rocking chair. It is MP3 compatible, has 5 levels of speed control and is accessorised with detachable mobile toys. The seat is removable and washable too!
The Baby Sleep Nest Award went to Cocoonababy® Nest. Lauded as the ultimate comfort in sleeping and resting for newborns, this cozy baby nest offers a womb-like feeling of comfort for newborns and babies. Created and produced in France, and used in many hospitals, medical and maternity clinics, the Cocoonababy® Nest features a semi-fetal positioning to enhance a baby’s quality of sleep. It’s complete with a special white Fluer de Coton tummy band to ensure a baby is secured in position, but still free to move his limbs about.
For the category of Baby Compact Stroller, Bloom & Grow bagged the award for Ergobaby 2020 Metro Compact City Stroller, the most comfy ultra-compact stroller around. After all, it boasts 40% more padding than any of its competitors! With its superior spring suspension, it absorbs all the usual stroller impacts of cracks and bumps for a smoother glide. Its long list of features, which include an extendable sun canopy, adjustable leg rest, multi-position recline as well as side and lumbar support, contributed further to its popularity among urban parents.
Two products from the Shnuggle brand also emerged winners in the BabyTalk & MamaPapa Readers’ Choice Awards 2020, and they are the Shnuggle Air Bedside Crib for the category of Baby Bedside Crib, and the Shnuggle Baby Bath Tub for the Baby Bath Tub category. The Air Bedside Crib is the ultimate answer for parents who prefer their newborn to co-sleep with them, but with the benefits of superior safety measures. It’s a stylish and innovative concept to the bedside crib-to-cot idea, transforming to a cot when the time comes, and a healthier solution too – with 50% more breathable, hypo-allergenic material. It features a gentle incline option to help provide relief for baby colic and reflux, and a zip-down side for mom’s easy access to her baby.
The Shnuggle Baby Bath Tub is easily the cutest and one of the most compact bathtubs available in the market today. It allows even the tiniest of babies to be supported in an upright position during bath times, for a more enjoyable experience for babies and parents alike. Its grippy surface, padded foam backrest and contoured base all add up to its appeal, making it a clear winner in its category. Plus, it’s BPA-free!
Bloom & Grow launches new products and brands almost every month, resolutely meeting the most recent trends and desires of parents and parents-to-be. There will be more opportunities for parents to buy directly from them too, via marketplaces, etc, so do keep tabs with their latest goings on!
